Custom Web Design
It’s a given that you need to have a unique web presence. Every business today requires an online presence that will allow them to be found in Google in their local area, as well as in the regional or sometimes even the global marketplace. Getting noticed in searches leads to more traffic and typically more sales for the website owner. That’s if the site that they build has the kind of punch and the kind of function that allows the customer to have a great on-site experience.
In many cases, websites today don’t offer that experience. The reason is that a simple grab and install template was used for the website which isn’t always the best answer.
Website Design Considerations
Good website design isn’t cheap. It is however an expense that can be justified and will pay for itself rapidly. And in the long run will offer you advantages that most business owners don’t consider.
Most do-it-yourself or self proclaimed webmasters who start a website, whether for business or personal reasons choose a pre-made template. Buying a template that is ready made allows them to create their website quickly and sometimes fast. This is often acceptable for a personal site, or even perhaps for an affiliate site. For a business, it’s probably not going to give you what you need.
The problem is that quick and easy is a great way to tie your shoes, but not necessarily how you get the best website for your business. Using a pre-made template to create your site probably isn’t your best option in comparison to having a theme and function designed specifically for you, based on what is important for your company.
Custom Web Design or Template Design vs Premade Templates
Custom web design is far less limiting than a template, it’s basically limitless. This is true whether your site has a content management system such as WordPress or not.
While we say that templates are not the best method, we should qualify that because they do provide the ease of use that you’re looking for. They are quite literally a wrap-around design. In most cases they are, for all intents and purposes, a predefined placeholder for your images and content. The templates that are the least desirable are the cookie cutter variety that provide very little customization and isn’t tailored to the needs of the business owner or the individual requirements of the business.